- Key Performance Indicators (KPI) design and monitoring: Web analytics configuration, reports setup
- Market and user research.
- E-Business Strategy planning: Vision & Mission, Objectives, Goals, Target Public and ROI planning for your website presence.
- Online Products, Service and Content specifications.
- Taxonomy design: How the market should perceive your business or Internet presence.
- Ongoing results monitoring and evaluation allowing for agile and adaptive response to changing market conditions.